David Thomas James Powell
David TJ Powell
Lead Graphic & Product Designer
Lead Graphic & Product Designer
With over a decade in the design industry, my professional journey spans agency and startups, covering print, brand, digital signage, graphic design, UI/UX and product design. While I possess expertise in various design domains, my primary focus over the years has centred on curating experiences for iOS and Android apps, accumulating 8+ years of experience in this area.
With over a decade in the design industry, my journey spans agency and startups, covering print, brand, digital signage, graphic design, UI/UX design and product design.
With over a decade in the design industry, my professional journey spans agency and startups, covering print, brand, digital signage, graphic design, UI/UX and product design.
While I possess expertise in various design domains, my focus over the years has centred on curating experiences for iOS and Android apps, accumulating 8+ years of specialised experience in this area.
While I have expertise in various design domains, my primary focus over the years has centred on curating experiences for iOS and Android apps, accumulating 8+ years of specialised experience in this area.
App Design. Art Direction. Brand Design. Design Leadership.
Digital Design. Graphic Design. Logo Design. Print Design.
Product Design. Typography. UI/UX Design. Visual Design.
App Design.
Art Direction.
Brand Design.
Design Leadership.
Digital Design.
Graphic Design.
Logo Design.
Print Design.
Product Design.
Typography.
UI/UX Design.
Visual Design.
App Design. Art Direction. Brand Design. Design Leadership. Digital Design. Graphic Design. Logo Design. Print Design. Product Design. Typography. UI/UX Design. Visual Design.
Worked With
From my digital signage days
Worked With
From my digital signage days
Latest
What I'm cooking right now
Squad Bets
Founding Designer
COMING SOON
Decondition
Founding Designer
REFRESHING
Apps
Decondition has been released to elevate growth with daily inspiration, reflection and mindfulness right at your fingertips with the help of AI.
Decondition has been released to elevate growth with daily inspiration, reflection and mindfulness right at your fingertips with the help of AI.
If you're trying to find balance or want to feel better day to day, Decondition gives you small moments of reflection, uplifting words and mindfulness practices. It's all about staying grounded and connected to the version of yourself you know is in there. With a little time each day, it can help you feel more like you.
If you're trying to find balance or want to feel better day to day, Decondition gives you small moments of reflection, uplifting words and mindfulness practices. It's all about staying grounded and connected to the version of yourself you know is in there. With a little time each day, it can help you feel more like you.
As a founding designer, I'm collaborating closely with stakeholders to bring a clean and minimalist approach to Decondition with features dedicated to helping users not lose their sense of connection. Together, we're crafting a space that feels serene, yet impactful with streaks and collaborative reading where users can focus on their spiritual journey with ease.
As a founding designer, I'm collaborating closely with stakeholders to bring a clean and minimalist approach to Decondition with features dedicated to helping users not lose their sense of connection. Together, we're crafting a space that feels serene, yet impactful with streaks and collaborative reading where users can focus on their spiritual journey with ease.
Founding Designer
Freelance · Mar 2024 - Present
App Design, UI / UX Design, Product Design
Founding Designer
Freelance · Mar 2024 - Present
App Design, UI / UX Design, Product Design
Liveliness has introduced a new revamped app design and a visual language, engaging over 3k+ new users within just a few months.
Liveliness has introduced a new revamped app design and visual language, engaging over 3k+ new users within just a few months.
I was approached by the CEO to breathe life into the Liveliness app, which initially felt inactive and not engaging. As the sole designer, I revamped the entire home tab, refined the design system and focused on enhancing user experience whereby users can connect with community, discover others, engage with coaches and stay updated on joined activities.
I was approached by the CEO to breathe life into the Liveliness app, which initially felt inactive and not engaging. As the sole designer, I revamped the entire home tab, refined the design system and focused on enhancing user experience whereby users can connect with community, discover others, engage with coaches and stay updated on joined activities.
The new design advertises community, coaches and activities to users as well as showing active coaches and athletes within the app, making people feel less alone when browsing. This led to people connecting and following one another, as well as joining each other's activities. To boost engagement and app growth, I also added a sharing sticker for Instagram and Snapchat, allowing coaches to promote activities and audiences to return, or download, the app.
The new design advertises community, coaches and activities to users as well as showing active coaches and athletes within the app, making people feel less alone when browsing. This led to people connecting and following one another, as well as joining each other's activities. To boost engagement and app growth, I also added a sharing sticker for Instagram and Snapchat, allowing coaches to promote activities and audiences to return, or download, the app.
Lead Product Designer
Freelance · Sep 2023 - May 2024
App Design, UI / UX Design, Product Design
Lead Product Designer
Freelance · Sep 2023 - May 2024
App Design, UI / UX Design, Product Design
Vault Music is a cutting-edge iOS and Android Web3 app that empowers users to collect limited edition music. Featured in Billboard.
Vault Music is a cutting-edge iOS and Android Web3 app that empowers users to collect limited edition music. Featured in Billboard.
With the rise of Web3, I collaborated with former FanDuel founders to experiment with Solana blockchain technology, aiming to ensure artists get paid fairly and fans gain ownership of exclusive content. Artists would advertise rare singles, EPs and albums and were of limited quantity. These could include backstage videos, lyrics and more!
With the rise of Web3, I collaborated with former FanDuel founders to experiment with Solana blockchain technology, aiming to ensure artists get paid fairly and fans gain ownership of exclusive content. Artists would advertise rare singles, EPs and albums and were of limited quantity. These could include backstage videos, lyrics and more!
With a boosted 7-day retention from our weekly New Music Tuesday, artists could drop rare music and draw in their audience to claim it before the day ends. From these exclusive drops users can receive a random Common, Rare or Legendary drop and many extra fan goodies, which could also be gifted to other users.
With a boosted 7-day retention from our weekly New Music Tuesday, artists could drop rare music and draw in their audience to claim it before the day ends. From these exclusive drops users can receive a random Common, Rare or Legendary drop and many extra fan goodies, which could also be gifted to other users.
In addition to this unique music collection feature, we created a Fantasy Record Label game where users bet on Spotify listenership for their favourite artists; climb points leaderboards and win prizes. As a sole designer, I attempted to craft an intuitive user experience that was also familiar to other streaming platforms. Additionally, I led the presence on the Apple and Google Play Stores, creating visually compelling listings and optimising presentation to stand out in the market.
In addition to this unique music collection feature, we created a Fantasy Record Label game where users bet on Spotify listenership for their favourite artists; climb points leaderboards and win prizes. As a sole designer, I attempted to craft an intuitive user experience that was also familiar to other streaming platforms. Additionally, I led the presence on the Apple and Google Play Stores, creating visually compelling listings and optimising presentation to stand out in the market.
Senior Product Designer
Full Time · Sep 2021 - Dec 2023
App Design, UI / UX Design, Product Design
Senior Product Designer
Full Time · Sep 2021 - Dec 2023
App Design, UI / UX Design, Product Design
Flick Sports is an iOS and Android app tailored right for top sports influencers and fans, reaching 15+ million messages in just 6 months.
Flick Sports is an iOS and Android app tailored right for top sports influencers and fans, reaching 15+ million messages in just 6 months.
Imagine an app where you could access all your sports stats in one clear interface without jumping between different apps. Collaborating with the former founders of FanDuel, we dug deep to create an app that delivers just that. For me, this was an awesome experience as sports wasn’t in my repertoire, but I got the chance to really grab the bull by the horns!
Imagine an app where you could access all your sports stats in one simple, clear interface without jumping between different apps. Collaborating with the former founders of FanDuel, we dug deep to try and create an app that delivers just that. This was an awesome experience as sports wasn’t in my repertoire, but I got the chance to really grab the bull by the horns!
As the sole designer, I crafted and integrated features like chat, polls, league tables and sports stats among several others. I also handled the app's store presence, design, copy and feature releases. Users could access live scores, stats, make game predictions, participate in quizzes and enter jackpot competitions called Flick Picks, covering NFL, NBA and MLB. Sports influencers could earn money by keeping groups they created engaged, while fans could buy our in-app currency, called Pixels, to purchase emojis and cheer within groups.
As the sole designer, I crafted and integrated features like chat, polls, league tables and sports stats among several others. I also handled the app's store presence, design, copy and feature releases. Users could access live scores, stats, make game predictions, participate in quizzes and enter jackpot competitions called Flick Picks, covering NFL, NBA and MLB. Sports influencers could earn money by keeping groups they created engaged, while fans could buy our in-app currency, called Pixels, to purchase emojis and cheer within groups.
Product Designer
Full Time · Jun 2018 - Sep 2021
App Design, UI / UX Design, Product Design
Product Designer
Full Time · Jun 2018 - Sep 2021
App Design, UI / UX Design, Product Design
Logofolio
Some favourites of mine
Sandbox
Where I like to stretch my skills
High Fives
Where all the good vibes live
Willie Pierson
Founder & CEO at Decondition
Founder & CEO at Decondition
"I had an incredible experience working with David. What stood out the most was his ability to push every concept. I highly recommend David to anyone in need of a talented and reliable designer."
"I had an incredible experience working with David. What stood out the most was his ability to push every concept. I highly recommend David to anyone in need of a talented and reliable designer."
Steven Grindlay
Founder at Squad Bets
Founder at Squad Bets
"I've worked with David for years now and he is an excellent product designer. He was the first person I thought of to employ to help me design my app and I couldn't be more pleased with the outcome."
"I've worked with David for years now and he is an excellent product designer. He was the first person I thought of to employ to help me design my app and I couldn't be more pleased with the outcome."
Kevin Jurovich
Co-Founder & CEO at Circles
Co-Founder & CEO at Circles
"We’ve worked with David on and off for about a year, and he’s one of the best app designers out there. He's both incredibly talented and fast. If you’re looking to bring an app to life, reach out to David."
"We’ve worked with David on and off for about a year, and he’s one of the best app designers out there. He's both incredibly talented and fast. If you’re looking to bring an app to life, reach out to David."
Marco Savino
Founder & CEO at Liveliness
Founder & CEO at Liveliness
"David is an incredibly efficient and creative designer and product manager. We are lucky to have him working at Liveliness. He has put a lot of effort into our mobile app and we highly recommend him."
"David is an incredibly efficient and creative designer and product manager. We are lucky to have him working at Liveliness. He has put a lot of effort into our mobile app and we highly recommend him."
Rob Jones
Former Co-Founder at FanDuel
Former Co-Founder at FanDuel
"Working with David for several years through multiple pivots, I can happily say that he's an extremely proficient designer. I would highly recommend David as a Senior Product Designer to any team."
"Working with David for several years through multiple pivots, I can happily say that he's an extremely proficient designer. I would highly recommend David as a Senior Product Designer to any team."
Ryan Anderson
Co-Founder & CTO at BetHog
Co-Founder & CTO at BetHog
"David is a great designer who works really well in a cross-functional team. He's got plenty of design ideas and always takes fast-paced environments in his stride. I would happily work with him again!"
"David is a great designer who works really well in a cross-functional team. He's got plenty of design ideas and always takes fast-paced environments in his stride. I'd happily work with him again!"
"David is a great designer who works really well in a cross-functional team. He's got plenty of design ideas and takes fast-paced environments in his stride. I'd happily work with him again!"
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